Use of Anthropomorphic Brand Mascots for Student Motivation and Engagement: A Promotional Case Study with Pablo the Penguin at the University of Portsmouth Library

Fuente: ERIC Institute of Education Sciences

Guardado en:

Detalles Bibliográficos
Autores principales:	Bennett, David E., Thompson, Paula
Formato:	Recurso educativo Open Access
Lenguaje:	en
Publicado:	2016
Materias:	Case Studies Student Motivation Library Services Library Development Best Practices Academic Libraries User Satisfaction (Information) Program Effectiveness Library Facilities Outreach Programs Trust (Psychology) Learner Engagement College Students Foreign Countries
Acceso en línea:	Acceder al recurso
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!

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