Guardado en:
| Autores principales: | , |
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| Formato: | Recurso educativo Open Access |
| Lenguaje: | en |
| Publicado: |
2019
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| Materias: | |
| Acceso en línea: | https://eric.ed.gov/?id=EJ1206729 |
| Etiquetas: |
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- Is the Medium the Message? Examining Transactions Conducted via Text in Comparison with Traditional Virtual Reference Methods Mawhinney, Tara Kochkina, Svetlana Reference Services Computer Mediated Communication Synchronous Communication Electronic Mail Difficulty Level Information Needs Foreign Countries Academic Libraries Texting is a widespread mode of communication and libraries are experimenting with it to interact with users. This article presents the results of a study on virtual reference service. The authors seek to determine whether or not the texting service is filling a different information need than chat and email by examining the level of difficulty and the topic of questions using these different methods of communication. Findings indicate a marked difference between the type and complexity of questions sent via text and traditional forms of virtual reference, and suggest that texting fills a complimentary role in relation to other traditional virtual reference communication channels used within libraries.