Managerial Decisions to Enhance Student/Customer Retention: The Case of Ontario's Academic Institutions

Fuente: ERIC Institute of Education Sciences
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Bibliographic Details
Main Author: Farhan, Bayan Yousef
Format: Recurso educativo Open Access
Language:en
Published: 2019
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author Farhan, Bayan Yousef
author_facet Farhan, Bayan Yousef
Farhan, Bayan Yousef
collection Education Resources Information Center
contents Managerial Decisions to Enhance Student/Customer Retention: The Case of Ontario's Academic Institutions Farhan, Bayan Yousef College Administration Decision Making School Holding Power Academic Support Services Scholarships Technology Integration Library Services College Students Universities Foreign Countries Resource Allocation Academic institutions invest significant sums of money to serve their students and to influence their decisions to stay. This study sheds light on the challenge for academic institutions to allocate their investments to keep students and enhance their retention rates. This study aims to investigate whether or not providing academic services has affected the retention rate in Ontario's higher education market. The variable of academic services is measured through an examination of the effect of providing student services, technology and library acquisition, and scholarships and bursaries. The retention rate variable reflects students returning to an institution for the second year. The results of this study were reported based on examining the responsiveness; first, for all universities together (the whole market), and then for each university in Ontario's higher education market.
format Recurso educativo Open Access
id eric_EJ1221424
institution ERIC Institute of Education Sciences
language en
publishDate 2019
record_format eric
spellingShingle Managerial Decisions to Enhance Student/Customer Retention: The Case of Ontario's Academic Institutions
Farhan, Bayan Yousef
College Administration
Decision Making
School Holding Power
Academic Support Services
Scholarships
Technology Integration
Library Services
College Students
Universities
Foreign Countries
Resource Allocation
Managerial Decisions to Enhance Student/Customer Retention: The Case of Ontario's Academic Institutions Farhan, Bayan Yousef College Administration Decision Making School Holding Power Academic Support Services Scholarships Technology Integration Library Services College Students Universities Foreign Countries Resource Allocation Academic institutions invest significant sums of money to serve their students and to influence their decisions to stay. This study sheds light on the challenge for academic institutions to allocate their investments to keep students and enhance their retention rates. This study aims to investigate whether or not providing academic services has affected the retention rate in Ontario's higher education market. The variable of academic services is measured through an examination of the effect of providing student services, technology and library acquisition, and scholarships and bursaries. The retention rate variable reflects students returning to an institution for the second year. The results of this study were reported based on examining the responsiveness; first, for all universities together (the whole market), and then for each university in Ontario's higher education market.
title Managerial Decisions to Enhance Student/Customer Retention: The Case of Ontario's Academic Institutions
topic College Administration
Decision Making
School Holding Power
Academic Support Services
Scholarships
Technology Integration
Library Services
College Students
Universities
Foreign Countries
Resource Allocation
url https://eric.ed.gov/?id=EJ1221424