Marketing and Library Cooperatives.
Fuente:
ERIC Institute of Education Sciences
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| Main Author: | |
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| Format: | Recurso educativo Open Access |
| Language: | en |
| Published: |
1981
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| Subjects: | |
| Online Access: | |
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| _version_ | 1867180474816790528 |
|---|---|
| author | Moulton, Bethe |
| author_facet | Moulton, Bethe Moulton, Bethe |
| collection | Education Resources Information Center |
| contents | Marketing and Library Cooperatives. Moulton, Bethe Evaluation Methods Library Cooperation Library Networks Library Planning Library Services Marketing Public Relations Describes how a library cooperative can use marketing analysis and other tools to move successfully from an institution-based business to a network-based business that will better serve individuals who need information. (CHC) |
| format | Recurso educativo Open Access |
| id | eric_EJ239074 |
| institution | ERIC Institute of Education Sciences |
| language | en |
| publishDate | 1981 |
| record_format | eric |
| spellingShingle | Marketing and Library Cooperatives. Moulton, Bethe Evaluation Methods Library Cooperation Library Networks Library Planning Library Services Marketing Public Relations Marketing and Library Cooperatives. Moulton, Bethe Evaluation Methods Library Cooperation Library Networks Library Planning Library Services Marketing Public Relations Describes how a library cooperative can use marketing analysis and other tools to move successfully from an institution-based business to a network-based business that will better serve individuals who need information. (CHC) |
| title | Marketing and Library Cooperatives. |
| topic | Evaluation Methods Library Cooperation Library Networks Library Planning Library Services Marketing Public Relations |
| url | https://eric.ed.gov/?id=EJ239074 |