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Detalles Bibliográficos
Autor principal: Ballard, Thomas H.
Formato: Recurso educativo Open Access
Lenguaje:en
Publicado: 1981
Materias:
Acceso en línea:https://eric.ed.gov/?id=EJ242713
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author Ballard, Thomas H.
author_facet Ballard, Thomas H.
Ballard, Thomas H.
collection Education Resources Information Center
contents More Books, Not Market Surveys! Ballard, Thomas H. Bibliographies Library Services Marketing Outreach Programs Public Libraries Use Studies Argues that public libraries should abandon their outreach programs which seek to attract nonusers to the library, and instead concentrate their resources on that 10 percent of the population who do use the library. (LLS)
format Recurso educativo Open Access
id eric_EJ242713
institution ERIC Institute of Education Sciences
language en
publishDate 1981
record_format eric
spellingShingle More Books, Not Market Surveys!
Ballard, Thomas H.
Bibliographies
Library Services
Marketing
Outreach Programs
Public Libraries
Use Studies
More Books, Not Market Surveys! Ballard, Thomas H. Bibliographies Library Services Marketing Outreach Programs Public Libraries Use Studies Argues that public libraries should abandon their outreach programs which seek to attract nonusers to the library, and instead concentrate their resources on that 10 percent of the population who do use the library. (LLS)
title More Books, Not Market Surveys!
topic Bibliographies
Library Services
Marketing
Outreach Programs
Public Libraries
Use Studies
url https://eric.ed.gov/?id=EJ242713