Salvato in:
Dettagli Bibliografici
Autore principale: Roginski, Jim
Natura: Recurso educativo Open Access
Lingua:en
Pubblicazione: 1985
Soggetti:
Accesso online:https://eric.ed.gov/?id=EJ325523
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author Roginski, Jim
author_facet Roginski, Jim
Roginski, Jim
collection Education Resources Information Center
contents When the Publisher Calls: Children's Libraries and Telephone Sales. Roginski, Jim Childrens Literature Elementary Education Guidelines Library Acquisition Library Materials Marketing Public Libraries Publishing Industry Purchasing School Libraries Telephone Communications Systems Describes use of telephone sales as marketing tool for sale of materials from publishing industry to children's libraries. Nine guidelines designed to protect consumers, overall reactions of librarians who have purchased goods and services by telephone, and sources of free and inexpensive information on telemarketing are included. Ten references are listed. (EJS)
format Recurso educativo Open Access
id eric_EJ325523
institution ERIC Institute of Education Sciences
language en
publishDate 1985
record_format eric
spellingShingle When the Publisher Calls: Children's Libraries and Telephone Sales.
Roginski, Jim
Childrens Literature
Elementary Education
Guidelines
Library Acquisition
Library Materials
Marketing
Public Libraries
Publishing Industry
Purchasing
School Libraries
Telephone Communications Systems
When the Publisher Calls: Children's Libraries and Telephone Sales. Roginski, Jim Childrens Literature Elementary Education Guidelines Library Acquisition Library Materials Marketing Public Libraries Publishing Industry Purchasing School Libraries Telephone Communications Systems Describes use of telephone sales as marketing tool for sale of materials from publishing industry to children's libraries. Nine guidelines designed to protect consumers, overall reactions of librarians who have purchased goods and services by telephone, and sources of free and inexpensive information on telemarketing are included. Ten references are listed. (EJS)
title When the Publisher Calls: Children's Libraries and Telephone Sales.
topic Childrens Literature
Elementary Education
Guidelines
Library Acquisition
Library Materials
Marketing
Public Libraries
Publishing Industry
Purchasing
School Libraries
Telephone Communications Systems
url https://eric.ed.gov/?id=EJ325523