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Autor principal: Ford, Vikki
Formato: Recurso educativo Open Access
Lenguaje:en
Publicado: 1985
Materias:
Acceso en línea:https://eric.ed.gov/?id=EJ325562
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author Ford, Vikki
author_facet Ford, Vikki
Ford, Vikki
collection Education Resources Information Center
contents PR: The State of Public Relations in Academic Libraries. Ford, Vikki Academic Libraries Communication (Thought Transfer) Higher Education Library Administration Library Services Library Surveys Literature Reviews Public Relations Publicity Questionnaires Research Methodology Tables (Data) Presents results of survey of 48 academic library directors on use and effectiveness of public relations (PR) programs (planned PR programs administered by one person, coordinated PR programs, favored channels of communication, importance of academic library PR). Recommendations based on survey results and review of literature are offered. (22 references) (EJS)
format Recurso educativo Open Access
id eric_EJ325562
institution ERIC Institute of Education Sciences
language en
publishDate 1985
record_format eric
spellingShingle PR: The State of Public Relations in Academic Libraries.
Ford, Vikki
Academic Libraries
Communication (Thought Transfer)
Higher Education
Library Administration
Library Services
Library Surveys
Literature Reviews
Public Relations
Publicity
Questionnaires
Research Methodology
Tables (Data)
PR: The State of Public Relations in Academic Libraries. Ford, Vikki Academic Libraries Communication (Thought Transfer) Higher Education Library Administration Library Services Library Surveys Literature Reviews Public Relations Publicity Questionnaires Research Methodology Tables (Data) Presents results of survey of 48 academic library directors on use and effectiveness of public relations (PR) programs (planned PR programs administered by one person, coordinated PR programs, favored channels of communication, importance of academic library PR). Recommendations based on survey results and review of literature are offered. (22 references) (EJS)
title PR: The State of Public Relations in Academic Libraries.
topic Academic Libraries
Communication (Thought Transfer)
Higher Education
Library Administration
Library Services
Library Surveys
Literature Reviews
Public Relations
Publicity
Questionnaires
Research Methodology
Tables (Data)
url https://eric.ed.gov/?id=EJ325562