APA (7th ed.) Citation

Zachert, M. J., & Williams, R. V. (1986). Marketing Measures for Information Services.

Chicago Style (17th ed.) Citation

Zachert, Martha Jane, and Robert V. Williams. Marketing Measures for Information Services. 1986.

MLA (9th ed.) Citation

Zachert, Martha Jane, and Robert V. Williams. Marketing Measures for Information Services. 1986.

Warning: These citations may not always be 100% accurate.