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| Main Author: | |
|---|---|
| Format: | Recurso educativo Open Access |
| Language: | en |
| Published: |
1994
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| Subjects: | |
| Online Access: | https://eric.ed.gov/?id=EJ486706 |
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Table of Contents:
- Development in Academic Libraries: A Review of the Literature. Atlas, Michael C. Academic Libraries Corporate Support Developmental Programs Endowment Funds Fund Raising Grants Higher Education Income Library Development Library Services Literature Reviews Marketing Position Papers Reviews the literature concerning development in academic libraries and suggests ways for libraries to make money. Topics addressed include fund raising; marketing; development personnel; the development process; internal revenue generation; fee-based services; corporate support; grants; endowments; gift books; friends of the library groups; and policy statements. (Contains 110 references.) (LRW)