Saved in:
| Main Authors: | , |
|---|---|
| Format: | Recurso educativo Open Access |
| Language: | en |
| Published: |
1995
|
| Subjects: | |
| Online Access: | https://eric.ed.gov/?id=EJ497864 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| _version_ | 1867181535797444608 |
|---|---|
| author | White, Marilyn Domas Abels, Eileen G. |
| author_facet | White, Marilyn Domas Abels, Eileen G. White, Marilyn Domas Abels, Eileen G. |
| collection | Education Resources Information Center |
| contents | Measuring Quality in Special Libraries: Lessons from Service Marketing. White, Marilyn Domas Abels, Eileen G. Data Collection Evaluation Methods Library Services Marketing Measurement Techniques Models Performance Special Libraries Surveys the service marketing literature for models and data-gathering instruments measuring service quality, particularly the instruments SERVQUAL and SERVPERF, and assesses their applicability to special libraries and information centers. Topics include service characteristics and definitions of service; performance-minus-expectations and performance-based approaches; and applicability of service marketing. (26 references) (DGM) |
| format | Recurso educativo Open Access |
| id | eric_EJ497864 |
| institution | ERIC Institute of Education Sciences |
| language | en |
| publishDate | 1995 |
| record_format | eric |
| spellingShingle | Measuring Quality in Special Libraries: Lessons from Service Marketing. White, Marilyn Domas Abels, Eileen G. Data Collection Evaluation Methods Library Services Marketing Measurement Techniques Models Performance Special Libraries Measuring Quality in Special Libraries: Lessons from Service Marketing. White, Marilyn Domas Abels, Eileen G. Data Collection Evaluation Methods Library Services Marketing Measurement Techniques Models Performance Special Libraries Surveys the service marketing literature for models and data-gathering instruments measuring service quality, particularly the instruments SERVQUAL and SERVPERF, and assesses their applicability to special libraries and information centers. Topics include service characteristics and definitions of service; performance-minus-expectations and performance-based approaches; and applicability of service marketing. (26 references) (DGM) |
| title | Measuring Quality in Special Libraries: Lessons from Service Marketing. |
| topic | Data Collection Evaluation Methods Library Services Marketing Measurement Techniques Models Performance Special Libraries |
| url | https://eric.ed.gov/?id=EJ497864 |