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The Marketing Audit: Baseline for Action.

Fuente: ERIC Institute of Education Sciences

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Bibliographic Details
Main Author:	Cram, Laura
Format:	Recurso educativo Open Access
Language:	en
Published:	1995
Subjects:	Change Strategies Community Information Services Evaluation Methods Identification Library Development Marketing Program Effectiveness Public Libraries Quality Control Strategic Planning Supply and Demand Systems Analysis User Needs (Information)
Online Access:	Acceder al recurso
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