Corporate Sponsorship: The New Direction in Fundraising.
Fuente:
ERIC Institute of Education Sciences
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| Autor principal: | |
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| Formato: | Recurso educativo Open Access |
| Lenguaje: | en |
| Publicado: |
1995
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| Materias: | |
| Acceso en línea: | |
| Etiquetas: |
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| _version_ | 1867180478244585474 |
|---|---|
| author | Kniffel, Leonard |
| author_facet | Kniffel, Leonard Kniffel, Leonard |
| collection | Education Resources Information Center |
| contents | Corporate Sponsorship: The New Direction in Fundraising. Kniffel, Leonard Corporate Support Fund Raising Guidelines Information Sources Institutional Mission Library Administration Library Funding Library Planning Library Role Marketing Discusses corporate sponsorships as a new source of library funding. Highlights include maintaining the library mission, visible endorsement of organizations, use of written guidelines and contracts, and the traditional library role as a "bankable strength." A sidebar describes the Fund for America's Libraries, a source of information on library fundraising. (AEF) |
| format | Recurso educativo Open Access |
| id | eric_EJ515050 |
| institution | ERIC Institute of Education Sciences |
| language | en |
| publishDate | 1995 |
| record_format | eric |
| spellingShingle | Corporate Sponsorship: The New Direction in Fundraising. Kniffel, Leonard Corporate Support Fund Raising Guidelines Information Sources Institutional Mission Library Administration Library Funding Library Planning Library Role Marketing Corporate Sponsorship: The New Direction in Fundraising. Kniffel, Leonard Corporate Support Fund Raising Guidelines Information Sources Institutional Mission Library Administration Library Funding Library Planning Library Role Marketing Discusses corporate sponsorships as a new source of library funding. Highlights include maintaining the library mission, visible endorsement of organizations, use of written guidelines and contracts, and the traditional library role as a "bankable strength." A sidebar describes the Fund for America's Libraries, a source of information on library fundraising. (AEF) |
| title | Corporate Sponsorship: The New Direction in Fundraising. |
| topic | Corporate Support Fund Raising Guidelines Information Sources Institutional Mission Library Administration Library Funding Library Planning Library Role Marketing |
| url | https://eric.ed.gov/?id=EJ515050 |