Salvato in:
| Autore principale: | |
|---|---|
| Natura: | Recurso educativo Open Access |
| Lingua: | en |
| Pubblicazione: |
1995
|
| Soggetti: | |
| Accesso online: | https://eric.ed.gov/?id=EJ515050 |
| Tags: |
Aggiungi Tag
Nessun Tag, puoi essere il primo ad aggiungerne!!
|
Sommario:
- Corporate Sponsorship: The New Direction in Fundraising. Kniffel, Leonard Corporate Support Fund Raising Guidelines Information Sources Institutional Mission Library Administration Library Funding Library Planning Library Role Marketing Discusses corporate sponsorships as a new source of library funding. Highlights include maintaining the library mission, visible endorsement of organizations, use of written guidelines and contracts, and the traditional library role as a "bankable strength." A sidebar describes the Fund for America's Libraries, a source of information on library fundraising. (AEF)