A Marketing Approach to the Design of Education Programs for Undergraduates.
Fuente:
ERIC Institute of Education Sciences
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| Main Author: | |
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| Format: | Recurso educativo Open Access |
| Language: | en |
| Published: |
1999
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| Subjects: | |
| Online Access: | |
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| _version_ | 1867180993782218752 |
|---|---|
| author | Cheuk, Bonnie |
| author_facet | Cheuk, Bonnie Cheuk, Bonnie |
| collection | Education Resources Information Center |
| contents | A Marketing Approach to the Design of Education Programs for Undergraduates. Cheuk, Bonnie Academic Libraries Cognitive Development Cognitive Mapping Cognitive Style Higher Education Instructional Design Learning Theories Library Instruction Library Skills Marketing Models Needs Assessment Undergraduate Students User Needs (Information) Discusses undergraduate needs for user education for effective library use. Describes models for understanding needs, including a subject-based hierarchical model; examines learning theories for undergraduates, including cognitive style mapping and cognitive development; and presents models of user education. (LRW) |
| format | Recurso educativo Open Access |
| id | eric_EJ599722 |
| institution | ERIC Institute of Education Sciences |
| language | en |
| publishDate | 1999 |
| record_format | eric |
| spellingShingle | A Marketing Approach to the Design of Education Programs for Undergraduates. Cheuk, Bonnie Academic Libraries Cognitive Development Cognitive Mapping Cognitive Style Higher Education Instructional Design Learning Theories Library Instruction Library Skills Marketing Models Needs Assessment Undergraduate Students User Needs (Information) A Marketing Approach to the Design of Education Programs for Undergraduates. Cheuk, Bonnie Academic Libraries Cognitive Development Cognitive Mapping Cognitive Style Higher Education Instructional Design Learning Theories Library Instruction Library Skills Marketing Models Needs Assessment Undergraduate Students User Needs (Information) Discusses undergraduate needs for user education for effective library use. Describes models for understanding needs, including a subject-based hierarchical model; examines learning theories for undergraduates, including cognitive style mapping and cognitive development; and presents models of user education. (LRW) |
| title | A Marketing Approach to the Design of Education Programs for Undergraduates. |
| topic | Academic Libraries Cognitive Development Cognitive Mapping Cognitive Style Higher Education Instructional Design Learning Theories Library Instruction Library Skills Marketing Models Needs Assessment Undergraduate Students User Needs (Information) |
| url | https://eric.ed.gov/?id=EJ599722 |