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Bibliographic Details
Main Authors: Bush, Gale, Kwielford, Merrilee Andersen
Format: Recurso educativo Open Access
Language:en
Published: 2001
Subjects:
Online Access:https://eric.ed.gov/?id=EJ633162
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Table of Contents:
  • Marketing Reflections. Bush, Gale Kwielford, Merrilee Andersen Educational Environment Elementary Secondary Education Librarian Attitudes Marketing School Administration School Community Relationship School Libraries Discusses marketing techniques for teacher librarians based on six levels: basic assumptions; library resource program, including attitudes for success; school, including a collaborative environment; administration, including program support; community, including awareness; and state and national, including professional participation. (LRW)