Saved in:
| Main Authors: | , , , , , , |
|---|---|
| Format: | Recurso educativo Open Access |
| Language: | en |
| Published: |
2002
|
| Subjects: | |
| Online Access: | https://eric.ed.gov/?id=EJ652449 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Table of Contents:
- Public Relations: The Route to Success and Influence. Public Relations for Your Library: A Tool for Effective Communications; Tooting Your Own Horn: Web-Based Public Relations for the School Media Specialist; Bookmarks as a Teaching Tool; Customers and Culture: The Who and What of Library Public Relations Efforts; Strategies for Successful Job Transition. Lyon, Linda Silverstein, Roberta Fisher, Julieta Dias Hill, Ann Hegel, Claudette Miller, Donna Moyer, Mary Career Change Communication (Thought Transfer) Cultural Context Elementary Secondary Education Evaluation Methods Library Services Measurement Techniques Public Relations School Libraries Users (Information) World Wide Web This special section includes five articles that discuss public relations strategies for school librarians. Highlights include effective communication, including measuring and evaluating the success of public relations efforts; Web-based public relations; giving bookmarks to students; customers and cultural contexts; and successful job transitions. (LRW)