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| Main Author: | |
|---|---|
| Format: | Recurso educativo Open Access |
| Language: | en |
| Published: |
2009
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| Subjects: | |
| Online Access: | https://eric.ed.gov/?id=EJ859401 |
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| _version_ | 1867180653996408833 |
|---|---|
| author | Circle, Alison |
| author_facet | Circle, Alison Circle, Alison |
| collection | Education Resources Information Center |
| contents | Marketing Trends to Watch Circle, Alison Trend Analysis Institutional Advancement Library Services Library Development Technology Integration Library Automation Change Strategies Social Networks Video Technology This article identifies 13 cultural trends that libraries can turn into opportunites to reach patrons. These trends include: Twitter, online reputation management, value added content, mobile marketing, and emotional connection. |
| format | Recurso educativo Open Access |
| id | eric_EJ859401 |
| institution | ERIC Institute of Education Sciences |
| language | en |
| publishDate | 2009 |
| record_format | eric |
| spellingShingle | Marketing Trends to Watch Circle, Alison Trend Analysis Institutional Advancement Library Services Library Development Technology Integration Library Automation Change Strategies Social Networks Video Technology Marketing Trends to Watch Circle, Alison Trend Analysis Institutional Advancement Library Services Library Development Technology Integration Library Automation Change Strategies Social Networks Video Technology This article identifies 13 cultural trends that libraries can turn into opportunites to reach patrons. These trends include: Twitter, online reputation management, value added content, mobile marketing, and emotional connection. |
| title | Marketing Trends to Watch |
| topic | Trend Analysis Institutional Advancement Library Services Library Development Technology Integration Library Automation Change Strategies Social Networks Video Technology |
| url | https://eric.ed.gov/?id=EJ859401 |