What Do Librarians Think about Marketing? A Survey of Public Librarians' Attitudes toward the Marketing of Library Services

Documenti analoghi

• Do's and Don'ts for Librarians and Administrators
  di: Mann, Mary Louise
  Pubblicazione: (1970)
• What Makes a Librarian Excellent? The View from Phoenix.
  di: Altman, Ellen, et al.
  Pubblicazione: (1991)
• Diagnostic Instrument for Assessing the Skills and Attitudes of Reference Librarians.
  di: White, Marilyn Domas
  Pubblicazione: (1981)
• Does Your Library Have an Attitude Problem towards "Marketing"? Revealing Inter-Relationship between Marketing Attitudes and Behaviour
  di: Singh, Rajesh
  Pubblicazione: (2009)
• Librarians' Attitudes towards Marketing Library Services
  di: Aharony, Noa
  Pubblicazione: (2009)