Enregistré dans:
| Auteurs principaux: | , |
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| Format: | Recurso educativo Open Access |
| Langue: | en |
| Publié: |
2008
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| Sujets: | |
| Accès en ligne: | https://eric.ed.gov/?id=EJ877363 |
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Table des matières:
- Student Newspapers and University Libraries: Uncovering Your Library's Reputation and Promoting Its Services Bodnar, Jonathan Mathews, Brian Academic Libraries School Newspapers Student Publications Content Analysis Library Services Classification Marketing College Students Librarians Cooperation Communication Strategies Advertising To help librarians use their campus newspapers more effectively as a communications tool, this paper discusses the type of information about campus libraries that ten student newspapers published over the course of one year and discusses strategies that librarians can use to build more productive, collaborative relationships with the people who work for their campus newspapers. (Contains 1 figure and 2 notes.)