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| Format: | Recurso educativo Open Access |
| Language: | en |
| Published: |
2012
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| Subjects: | |
| Online Access: | https://eric.ed.gov/?id=EJ999851 |
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Table of Contents:
- Changing Your Domain Name in 25 Nail-Biting Steps Hassler, Carol Search Engines Computer System Design Design Preferences Guidelines Change Strategies Organizational Change Access to Information Usability Information Transfer Information Management Metadata Library Administration Library Automation Library Development When staff at the Wisconsin State Law Library began compiling a wish list for a new website, the topic of a new domain name came up almost immediately. Their old website was located at http://wsll.state.wi.us. Spelling that relatively complex domain over the phone day after day provided the impetus to explore other options. Whatever domain name they settled on, they needed to be sure it would work for them. Switching to a new domain name is no small matter. According to the author, who is the web services librarian for the Wisconsin State Law Library, in 2008 more than 65% of their web traffic relied on individuals being able to find them through search engines. One of their top goals for the domain change process was to maintain their high search engine ranking. Though they were moving forward with a large website redesign, several online sources recommended against unveiling a new domain name along with a new website. Too many disruptions in content might confuse users but, even worse, it could also potentially cause problems in the transfer of organic search engine rankings from the old domain to the new. Launching a new domain name well before the redesigned website would help them to ensure a smooth transition between the names. This article discusses 25 steps for changing a domain name. (Contains 3 online resources.)