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Internal Marketing (IM): a literature review and research propositions for service excellence

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Bibliographic Details
Main Author:	Salomão Alencar de Farias
Format:	Artículo científico
Language:	es
Published:	FUCAPE Business School 2010
Subjects:	Administración y Contabilidad service excellece Internal marketing human resources management
Online Access:	Acceder al recurso
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