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Influence of discount price announcements on consumer's behavior

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Dettagli Bibliografici
Autore principale:	Giuliana Isabella
Natura:	Artículo científico
Lingua:	en
Pubblicazione:	Fundação Getulio Vargas 2012
Soggetti:	Administración y Contabilidad discount framing effect Purchase intent consumer behavior group purchasing website
Accesso online:	Acceder al recurso
Tags:	Aggiungi Tag Nessun Tag, puoi essere il primo ad aggiungerne!!

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