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Detalles Bibliográficos
Autor principal:	PABLO FARÍAS
Formato:	Artículo científico
Lenguaje:	en
Publicado:	Fundação Getulio Vargas 2015
Materias:	Administración y Contabilidad Branding local brands Latin America global brands product category
Acceso en línea:	https://www.redalyc.org/articulo.oa?id=155142201006 https://www.redalyc.org/journal/1551/155142201006/ https://www.redalyc.org/journal/1551/155142201006/html/ https://www.redalyc.org/journal/1551/155142201006/155142201006.epub https://www.redalyc.org/journal/1551/155142201006/movil
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