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THE USE OF IMPORTANCE-PERFORMANCE ANALYSIS TO MEASURE THE SATISFACTION OF TRAVEL AGENCY FRANCHISEES

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Bibliographic Details
Main Author: JOSÉ M. RAMÍREZ-HURTADO
Format: Artículo científico
Language:en
Published: Fundação Getulio Vargas 2017
Subjects:
Administración y Contabilidad
importance
attributes
franchising
Satisfaction
performance analysis
Online Access:
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