Del prosumidor al prodiseñador: el consumo participativo de noticias

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1. Verfasser: María-José Hernández-Serrano
Format: Artículo científico
Sprache:es
Veröffentlicht: Grupo Comunicar 2017
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author María-José Hernández-Serrano
author_facet María-José Hernández-Serrano
contents Del prosumidor al prodiseñador: el consumo participativo de noticias María-José Hernández-Serrano Paula Renés-Arellano Gary Graham Anita Greenhill Comunicación Web 2 prosumers media skill Social logic participation new democratic participation forms and collaborative productions of diverse audiences have emerged as a result of digital innovations in the online access to and consumption of news. The aim of this paper is to propose a conceptual framework based on the possibilities of Web 2.0. outlining the construction of a “social logic”, which combines computer and communicative logics, the conceptual framework is theoretically built to explore the evolution of news consumption from a pure circulation of designed products towards a global conversation of proactive news designers. Then, the framework was tested using an empirical database built by the PEW Research Centre, which investigates the future of the news industry, through a large-scale survey with adults. Results show significant differences (by age, gender and educational level) in the forms of participation, access and consumption of news. However, whilst immersed in the culture of Web 2.0 there is a low-level of user participation in news production; far from being proactive news designers, findings suggest that citizens are still located in the lower participatory levels of our conceptual framework. Conclusions suggest there is a need for media education providers to carry out training initiatives according to the social logic possibilities through proposed guidelines. 2017 artículo científico 1134-3478 https://www.redalyc.org/articulo.oa?id=15849613007 https://www.redalyc.org/journal/158/15849613007/ https://www.redalyc.org/journal/158/15849613007/html/ https://www.redalyc.org/journal/158/15849613007/15849613007.epub https://www.redalyc.org/journal/158/15849613007/movil es http://www.redalyc.org/revista.oa?id=158 Comunicar application/pdf Grupo Comunicar Comunicar (España) Num.50 Vol.XXV
format Artículo científico
id redalyc_15849613007
institution Redalyc
language es
publishDate 2017
publisher Grupo Comunicar
spellingShingle Del prosumidor al prodiseñador: el consumo participativo de noticias
María-José Hernández-Serrano
Comunicación
Web 2
prosumers
media skill
Social logic
participation
Del prosumidor al prodiseñador: el consumo participativo de noticias María-José Hernández-Serrano Paula Renés-Arellano Gary Graham Anita Greenhill Comunicación Web 2 prosumers media skill Social logic participation new democratic participation forms and collaborative productions of diverse audiences have emerged as a result of digital innovations in the online access to and consumption of news. The aim of this paper is to propose a conceptual framework based on the possibilities of Web 2.0. outlining the construction of a “social logic”, which combines computer and communicative logics, the conceptual framework is theoretically built to explore the evolution of news consumption from a pure circulation of designed products towards a global conversation of proactive news designers. Then, the framework was tested using an empirical database built by the PEW Research Centre, which investigates the future of the news industry, through a large-scale survey with adults. Results show significant differences (by age, gender and educational level) in the forms of participation, access and consumption of news. However, whilst immersed in the culture of Web 2.0 there is a low-level of user participation in news production; far from being proactive news designers, findings suggest that citizens are still located in the lower participatory levels of our conceptual framework. Conclusions suggest there is a need for media education providers to carry out training initiatives according to the social logic possibilities through proposed guidelines. 2017 artículo científico 1134-3478 https://www.redalyc.org/articulo.oa?id=15849613007 https://www.redalyc.org/journal/158/15849613007/ https://www.redalyc.org/journal/158/15849613007/html/ https://www.redalyc.org/journal/158/15849613007/15849613007.epub https://www.redalyc.org/journal/158/15849613007/movil es http://www.redalyc.org/revista.oa?id=158 Comunicar application/pdf Grupo Comunicar Comunicar (España) Num.50 Vol.XXV
title Del prosumidor al prodiseñador: el consumo participativo de noticias
topic Comunicación
Web 2
prosumers
media skill
Social logic
participation
url https://www.redalyc.org/articulo.oa?id=15849613007
https://www.redalyc.org/journal/158/15849613007/
https://www.redalyc.org/journal/158/15849613007/html/
https://www.redalyc.org/journal/158/15849613007/15849613007.epub
https://www.redalyc.org/journal/158/15849613007/movil