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GAMIFICATION AS A NEW TREND IN THE CO-CREATION PROCESS

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Bibliographic Details
Main Author:	IVO M. F. M. RODRIGUES
Format:	Artículo científico
Language:	en
Published:	Universidade Presbiteriana Mackenzie 2021
Subjects:	Administración y Contabilidad Co creation Companies Marketing Gamification
Online Access:	Acceder al recurso 1 Acceder al recurso 2 Acceder al recurso 3 Acceder al recurso 4 Acceder al recurso 5
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