COMPETITIVE ADVANTAGE OF A FRANCHISEE IN THE SOFTWARE MARKET: THE CASE OF TOTVS

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Bibliographic Details
Main Author:	Joelson Obregão Matoso
Format:	Artículo científico
Language:	en
Published:	Universidade de São Paulo 2015
Subjects:	Ingeniería Strategy Resources Software market Competitive advantage Organizational Competences
Online Access:	Acceder al recurso
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