The role of social media in the creation of brand experiences

Fuente: Redalyc

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Dettagli Bibliografici
Autore principale:	Mauricio Losada-Otálora
Natura:	Artículo científico
Lingua:	en
Pubblicazione:	Universidad del Valle 2018
Soggetti:	Administración y Contabilidad Sense Brand making Social media Brand stories
Accesso online:	Acceder al recurso 1 Acceder al recurso 2 Acceder al recurso 3 Acceder al recurso 4 Acceder al recurso 5
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