A Posição da Empresa na Cadeia Produtiva do Setor de Papel e Celulose Incidindo na adoção de Estratégias de Ecoinovação
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| Format: | Artículo científico |
| Sprache: | pt |
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Universidade Federal de Santa Maria
2018
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| _version_ | 1876435278010253312 |
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| author | Marlete Beatriz Maçaneiro |
| author_facet | Marlete Beatriz Maçaneiro |
| contents | A Posição da Empresa na Cadeia Produtiva do Setor de Papel e Celulose Incidindo na adoção de Estratégias de Ecoinovação Marlete Beatriz Maçaneiro Sieglinde Kindl da Cunha João Carlos da Cunha Marcos Roberto Kühl Pedro José Steiner Neto Administración y Contabilidad Eco production chain reactive strategy proactive strategy innovation strategies This study sought to gauge to what extent companies in the production chain focus on the relationship between contextual factors and the definition of eco-innovation strategies. The methodology is based on a quantitative approach using a survey in 117 companies. The results show that, in general, the companies in the sample the correlation with proactive innovation strategies was especially strengthened for those at the beginning of the production chain, with an increase in the mean for this group. This result is not in keeping with the literature when it comes to the sample data. In the literature, companies that operate in the latter stages of the production chain ought to have a greater impact at the environmental actions, as they have more direct contact with consumers of the end product. This improved performance for companies at the beginning of the production chain could be explained by the fact that these are the most polluting companies and have become the focus of environmental legislation. 2018 artículo científico 1983-4659 https://www.redalyc.org/articulo.oa?id=273458364011 https://www.redalyc.org/journal/2734/273458364011/ https://www.redalyc.org/journal/2734/273458364011/html/ https://www.redalyc.org/journal/2734/273458364011/273458364011.epub https://www.redalyc.org/journal/2734/273458364011/movil pt http://www.redalyc.org/revista.oa?id=2734 Revista de Administração da Universidade Federal de Santa Maria application/pdf Universidade Federal de Santa Maria Revista de Administração da Universidade Federal de Santa Maria (Brasil) Num.4 Vol.11 |
| format | Artículo científico |
| id | redalyc_273458364011 |
| institution | Redalyc |
| language | pt |
| publishDate | 2018 |
| publisher | Universidade Federal de Santa Maria |
| spellingShingle | A Posição da Empresa na Cadeia Produtiva do Setor de Papel e Celulose Incidindo na adoção de Estratégias de Ecoinovação Marlete Beatriz Maçaneiro Administración y Contabilidad Eco production chain reactive strategy proactive strategy innovation strategies A Posição da Empresa na Cadeia Produtiva do Setor de Papel e Celulose Incidindo na adoção de Estratégias de Ecoinovação Marlete Beatriz Maçaneiro Sieglinde Kindl da Cunha João Carlos da Cunha Marcos Roberto Kühl Pedro José Steiner Neto Administración y Contabilidad Eco production chain reactive strategy proactive strategy innovation strategies This study sought to gauge to what extent companies in the production chain focus on the relationship between contextual factors and the definition of eco-innovation strategies. The methodology is based on a quantitative approach using a survey in 117 companies. The results show that, in general, the companies in the sample the correlation with proactive innovation strategies was especially strengthened for those at the beginning of the production chain, with an increase in the mean for this group. This result is not in keeping with the literature when it comes to the sample data. In the literature, companies that operate in the latter stages of the production chain ought to have a greater impact at the environmental actions, as they have more direct contact with consumers of the end product. This improved performance for companies at the beginning of the production chain could be explained by the fact that these are the most polluting companies and have become the focus of environmental legislation. 2018 artículo científico 1983-4659 https://www.redalyc.org/articulo.oa?id=273458364011 https://www.redalyc.org/journal/2734/273458364011/ https://www.redalyc.org/journal/2734/273458364011/html/ https://www.redalyc.org/journal/2734/273458364011/273458364011.epub https://www.redalyc.org/journal/2734/273458364011/movil pt http://www.redalyc.org/revista.oa?id=2734 Revista de Administração da Universidade Federal de Santa Maria application/pdf Universidade Federal de Santa Maria Revista de Administração da Universidade Federal de Santa Maria (Brasil) Num.4 Vol.11 |
| title | A Posição da Empresa na Cadeia Produtiva do Setor de Papel e Celulose Incidindo na adoção de Estratégias de Ecoinovação |
| topic | Administración y Contabilidad Eco production chain reactive strategy proactive strategy innovation strategies |
| url | https://www.redalyc.org/articulo.oa?id=273458364011 https://www.redalyc.org/journal/2734/273458364011/ https://www.redalyc.org/journal/2734/273458364011/html/ https://www.redalyc.org/journal/2734/273458364011/273458364011.epub https://www.redalyc.org/journal/2734/273458364011/movil |