Determinant Factors of Fuel Consumption Behavior: Evidence from Indonesia
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Redalyc
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| Natura: | Artículo científico |
| Lingua: | en |
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Universidad del Zulia
2020
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| _version_ | 1876447271549140992 |
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| author | A.K.R. PRABUMENANG |
| author_facet | A.K.R. PRABUMENANG |
| contents | Determinant Factors of Fuel Consumption Behavior: Evidence from Indonesia A.K.R. PRABUMENANG A. WIBOWO B.S. NARMADITYA D. PRIHANDONO Política Brand image brand trust repurchase intention customer satisfaction The research applied a quantitative explanatory with a descriptive and causal approach. A cluster sampling was engaged in this survey method and collected using structured questionnaires. Furthermore, the data were analyzed undergoing Structural Equation Model (SEM) with the software LISREL 8.8 version. The findings of the study showed that brand image and brand trust do not have an impact on customer satisfaction and repurchase intention of Pertalite. This result implies that customer satisfaction failed in mediating the relationship between brand image and repurchase intention. Besides, customer satisfaction also cannot explain the causality between brand trusts and repurchase intention of Pertalite in Indonesia. 2020 artículo científico 1316-5216 https://www.redalyc.org/articulo.oa?id=27964362013 https://www.redalyc.org/journal/279/27964362013/ https://www.redalyc.org/journal/279/27964362013/html/ https://www.redalyc.org/journal/279/27964362013/27964362013.epub https://www.redalyc.org/journal/279/27964362013/movil https://doi.org/10.5281/zenodo.4009624 en http://www.redalyc.org/revista.oa?id=279 Utopía y Praxis Latinoamericana application/pdf Universidad del Zulia Utopía y Praxis Latinoamericana (República Bolivariana de Venezuela) Num.7 Vol.25 |
| format | Artículo científico |
| id | redalyc_27964362013 |
| institution | Redalyc |
| language | en |
| publishDate | 2020 |
| publisher | Universidad del Zulia |
| spellingShingle | Determinant Factors of Fuel Consumption Behavior: Evidence from Indonesia A.K.R. PRABUMENANG Política Brand image brand trust repurchase intention customer satisfaction Determinant Factors of Fuel Consumption Behavior: Evidence from Indonesia A.K.R. PRABUMENANG A. WIBOWO B.S. NARMADITYA D. PRIHANDONO Política Brand image brand trust repurchase intention customer satisfaction The research applied a quantitative explanatory with a descriptive and causal approach. A cluster sampling was engaged in this survey method and collected using structured questionnaires. Furthermore, the data were analyzed undergoing Structural Equation Model (SEM) with the software LISREL 8.8 version. The findings of the study showed that brand image and brand trust do not have an impact on customer satisfaction and repurchase intention of Pertalite. This result implies that customer satisfaction failed in mediating the relationship between brand image and repurchase intention. Besides, customer satisfaction also cannot explain the causality between brand trusts and repurchase intention of Pertalite in Indonesia. 2020 artículo científico 1316-5216 https://www.redalyc.org/articulo.oa?id=27964362013 https://www.redalyc.org/journal/279/27964362013/ https://www.redalyc.org/journal/279/27964362013/html/ https://www.redalyc.org/journal/279/27964362013/27964362013.epub https://www.redalyc.org/journal/279/27964362013/movil https://doi.org/10.5281/zenodo.4009624 en http://www.redalyc.org/revista.oa?id=279 Utopía y Praxis Latinoamericana application/pdf Universidad del Zulia Utopía y Praxis Latinoamericana (República Bolivariana de Venezuela) Num.7 Vol.25 |
| title | Determinant Factors of Fuel Consumption Behavior: Evidence from Indonesia |
| topic | Política Brand image brand trust repurchase intention customer satisfaction |
| url | https://www.redalyc.org/articulo.oa?id=27964362013 https://www.redalyc.org/journal/279/27964362013/ https://www.redalyc.org/journal/279/27964362013/html/ https://www.redalyc.org/journal/279/27964362013/27964362013.epub https://www.redalyc.org/journal/279/27964362013/movil https://doi.org/10.5281/zenodo.4009624 |