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  • The e-consumer in light of the perceived value theory: A study on the acceptance of mobile commerce
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The e-consumer in light of the perceived value theory: A study on the acceptance of mobile commerce

Fuente: Redalyc
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Bibliographic Details
Main Author: Dayvisson Emanoel Silva de Souza
Format: Artículo científico
Language:en
Published: Universidade do Vale do Rio dos Sinos 2018
Subjects:
Administración y Contabilidad
consumer
commerce
Smartphones
perceived value
Online Access:
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Internet

https://www.redalyc.org/articulo.oa?id=337260224006
https://www.redalyc.org/journal/3372/337260224006/
https://www.redalyc.org/journal/3372/337260224006/html/
https://www.redalyc.org/journal/3372/337260224006/337260224006.epub
https://www.redalyc.org/journal/3372/337260224006/movil

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