Fostering customer engagement behaviour with gamified loyalty programmes: a study from the “value get, value give” perspective
Saved in:
| Main Author: | |
|---|---|
| Format: | Artículo científico |
| Language: | en |
| Published: |
Universidade de Santiago de Compostela
2024
|
| Subjects: | |
| Online Access: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Description not available. |