Searching most influential variables to brand loyalty measurements: An exploratory study

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Bibliographic Details
Main Author:	Jorge Vera
Format:	Artículo científico
Language:	en
Published:	Universidad Nacional Autónoma de México 2017
Subjects:	Administración y Contabilidad Self Brand loyalty Consumer involvement Perceived brand value Customer satisfaction
Online Access:	Acceder al recurso 1 Acceder al recurso 2 Acceder al recurso 3 Acceder al recurso 4 Acceder al recurso 5
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