When services are offered by small and medium retailers: what is the customer’s perception?

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Bibliographic Details
Main Author:	Lorea Narvaiza
Format:	Artículo científico
Language:	en
Published:	Portal Universia S.A. 2016
Subjects:	Administración y Contabilidad Survey Service Servitization dominant logic Customer perception
Online Access:	Acceder al recurso
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