APPLICATION OF AN APPROACH TO THE INNOVATION MANAGEMENT IN MICRO AND SMALL ENTERPRISES

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Autore principale: Moises Andrade Coelho
Natura: Artículo científico
Lingua:en
Pubblicazione: Instituto Federal de Educação, Ciência e Tecnologia de São Paulo 2014
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author Moises Andrade Coelho
author_facet Moises Andrade Coelho
contents APPLICATION OF AN APPROACH TO THE INNOVATION MANAGEMENT IN MICRO AND SMALL ENTERPRISES Moises Andrade Coelho Administración y Contabilidad Amazonas Innovation Small enterprise Innovation management This research aims to present the application of a management approach focused innovation for micro and small enterprises (MSEs). In the approach the study of the problem is characterized as a qualitative research and in relation to its goals can be characterized as an action research. The delimitation of the universe was made by a small enterprise in the food industry and the research techniques used were indirect documentation (desk research and literature), the intensive direct observation (observation and interview) and extensive direct observation (forms). The results demonstrate the usefulness of the approach to innovation management aimed at increasing competitiveness and improving working conditions in MSEs. The relevance of this study lies in applying an approach that enables an understanding of the internal and external environment of the enterprise (ambidexterity) and considers the process of innovation as a social nonlinear construct. 2014 artículo científico 2236-269X https://www.redalyc.org/articulo.oa?id=449544335002 en http://www.redalyc.org/revista.oa?id=4495 Independent Journal of Management & Production application/pdf Instituto Federal de Educação, Ciência e Tecnologia de São Paulo Independent Journal of Management & Production (Brasil) Num.3 Vol.5
format Artículo científico
id redalyc_449544335002
institution Redalyc
language en
publishDate 2014
publisher Instituto Federal de Educação, Ciência e Tecnologia de São Paulo
spellingShingle APPLICATION OF AN APPROACH TO THE INNOVATION MANAGEMENT IN MICRO AND SMALL ENTERPRISES
Moises Andrade Coelho
Administración y Contabilidad
Amazonas
Innovation
Small enterprise
Innovation management
APPLICATION OF AN APPROACH TO THE INNOVATION MANAGEMENT IN MICRO AND SMALL ENTERPRISES Moises Andrade Coelho Administración y Contabilidad Amazonas Innovation Small enterprise Innovation management This research aims to present the application of a management approach focused innovation for micro and small enterprises (MSEs). In the approach the study of the problem is characterized as a qualitative research and in relation to its goals can be characterized as an action research. The delimitation of the universe was made by a small enterprise in the food industry and the research techniques used were indirect documentation (desk research and literature), the intensive direct observation (observation and interview) and extensive direct observation (forms). The results demonstrate the usefulness of the approach to innovation management aimed at increasing competitiveness and improving working conditions in MSEs. The relevance of this study lies in applying an approach that enables an understanding of the internal and external environment of the enterprise (ambidexterity) and considers the process of innovation as a social nonlinear construct. 2014 artículo científico 2236-269X https://www.redalyc.org/articulo.oa?id=449544335002 en http://www.redalyc.org/revista.oa?id=4495 Independent Journal of Management & Production application/pdf Instituto Federal de Educação, Ciência e Tecnologia de São Paulo Independent Journal of Management & Production (Brasil) Num.3 Vol.5
title APPLICATION OF AN APPROACH TO THE INNOVATION MANAGEMENT IN MICRO AND SMALL ENTERPRISES
topic Administración y Contabilidad
Amazonas
Innovation
Small enterprise
Innovation management
url https://www.redalyc.org/articulo.oa?id=449544335002