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  • Branding Port: Crisis, Transformation and the Advent of Modern Brands in the Port Wine Trade (1945-1975)
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Branding Port: Crisis, Transformation and the Advent of Modern Brands in the Port Wine Trade (1945-1975)

Fuente: Redalyc
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Bibliographic Details
Main Author: Pedro Almeida Leitão
Format: Artículo científico
Language:en
Published: Universidad de Santiago de Chile 2019
Subjects:
Estudios Agrarios
brands
Cockburn
Sandeman
Port wine
marketing
Online Access:
Acceder al recurso 1 Acceder al recurso 2 Acceder al recurso 3 Acceder al recurso 4 Acceder al recurso 5
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Internet

https://www.redalyc.org/articulo.oa?id=469565692004
https://www.redalyc.org/journal/4695/469565692004/
https://www.redalyc.org/journal/4695/469565692004/html/
https://www.redalyc.org/journal/4695/469565692004/469565692004.epub
https://www.redalyc.org/journal/4695/469565692004/movil

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