Science stories through a cultural lens: The effects of cultural framing of storytelling in the natural and social sciences
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| Format: | Artículo científico |
| Sprache: | en |
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Universitat de València
2024
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| _version_ | 1876448284269084672 |
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| author | Wiebke Finkler |
| author_facet | Wiebke Finkler |
| contents | Science stories through a cultural lens: The effects of cultural framing of storytelling in the natural and social sciences Wiebke Finkler Lloyd Spencer Davis Diane Ruwhiu Loic Li Nikki Lloyd Nicola Beatson Lei Zhu Comunicación education Storytelling science communication cultural storytelling Storytelling is a critical element for the effective communication of science in online videos. However, its effect is not consistent across different cultures. Here, we review and examine cultural framing of storytelling used to communicate science, including social science, in online teaching videos. We found that students from high-context cultures engage more with online videos than do students from low-context cultures but, nevertheless, do more poorly in tests that measure knowledge obtained. Our findings highlight the need to consider the cultural framing of storytelling – cultural science communication – when communicating science to audiences from different cultures. 2024 artículo científico 2174-3487 https://www.redalyc.org/articulo.oa?id=511778116024 https://www.redalyc.org/journal/5117/511778116024/ https://www.redalyc.org/journal/5117/511778116024/html/ https://www.redalyc.org/journal/5117/511778116024/511778116024.epub https://www.redalyc.org/journal/5117/511778116024/movil https://doi.org/10.7203/metode.14.26592 en http://www.redalyc.org/revista.oa?id=5117 Mètode Science Studies Journal application/pdf Universitat de València Mètode Science Studies Journal (España) Num.14 |
| format | Artículo científico |
| id | redalyc_511778116024 |
| institution | Redalyc |
| language | en |
| publishDate | 2024 |
| publisher | Universitat de València |
| spellingShingle | Science stories through a cultural lens: The effects of cultural framing of storytelling in the natural and social sciences Wiebke Finkler Comunicación education Storytelling science communication cultural storytelling Science stories through a cultural lens: The effects of cultural framing of storytelling in the natural and social sciences Wiebke Finkler Lloyd Spencer Davis Diane Ruwhiu Loic Li Nikki Lloyd Nicola Beatson Lei Zhu Comunicación education Storytelling science communication cultural storytelling Storytelling is a critical element for the effective communication of science in online videos. However, its effect is not consistent across different cultures. Here, we review and examine cultural framing of storytelling used to communicate science, including social science, in online teaching videos. We found that students from high-context cultures engage more with online videos than do students from low-context cultures but, nevertheless, do more poorly in tests that measure knowledge obtained. Our findings highlight the need to consider the cultural framing of storytelling – cultural science communication – when communicating science to audiences from different cultures. 2024 artículo científico 2174-3487 https://www.redalyc.org/articulo.oa?id=511778116024 https://www.redalyc.org/journal/5117/511778116024/ https://www.redalyc.org/journal/5117/511778116024/html/ https://www.redalyc.org/journal/5117/511778116024/511778116024.epub https://www.redalyc.org/journal/5117/511778116024/movil https://doi.org/10.7203/metode.14.26592 en http://www.redalyc.org/revista.oa?id=5117 Mètode Science Studies Journal application/pdf Universitat de València Mètode Science Studies Journal (España) Num.14 |
| title | Science stories through a cultural lens: The effects of cultural framing of storytelling in the natural and social sciences |
| topic | Comunicación education Storytelling science communication cultural storytelling |
| url | https://www.redalyc.org/articulo.oa?id=511778116024 https://www.redalyc.org/journal/5117/511778116024/ https://www.redalyc.org/journal/5117/511778116024/html/ https://www.redalyc.org/journal/5117/511778116024/511778116024.epub https://www.redalyc.org/journal/5117/511778116024/movil https://doi.org/10.7203/metode.14.26592 |