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The role played by country knowledge and product familiarity in the country-of-origin effect: a study on Brazilian Beef in Europe

Fuente: Redalyc

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Detalles Bibliográficos
Autor principal:	Fernanda de Tavares Canto Guina
Formato:	Artículo científico
Lenguaje:	en
Publicado:	Portal Universia S.A. 2012
Materias:	Economía y Finanzas attitudes country image brazilian beef Country of origin effect
Acceso en línea:	Acceder al recurso
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!

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