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Bibliographic Details
Main Author: Fernando González-Ferriz
Format: Artículo científico
Language:es
Published: Universidad de Concepción 2024
Subjects:
Administración y Contabilidad
Marketing 50
nuevas tecnologías
marketing relacional
estrategia empresarial
Online Access:https://www.redalyc.org/articulo.oa?id=560881244007
https://www.redalyc.org/journal/5608/560881244007/
https://www.redalyc.org/journal/5608/560881244007/html/
https://www.redalyc.org/journal/5608/560881244007/560881244007.epub
https://www.redalyc.org/journal/5608/560881244007/movil
https://doi.org/10.29393/RAN10-17EDFF10017
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Internet

https://www.redalyc.org/articulo.oa?id=560881244007
https://www.redalyc.org/journal/5608/560881244007/
https://www.redalyc.org/journal/5608/560881244007/html/
https://www.redalyc.org/journal/5608/560881244007/560881244007.epub
https://www.redalyc.org/journal/5608/560881244007/movil
https://doi.org/10.29393/RAN10-17EDFF10017

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