Flexibilisierung und Persuasion
Fuente:
Redalyc
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| Autore principale: | |
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| Natura: | Artículo científico |
| Lingua: | de |
| Pubblicazione: |
Universität Bern
2019
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| Soggetti: | |
| Accesso online: | |
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| _version_ | 1876465415922647040 |
|---|---|
| author | Goranka Rocco |
| author_facet | Goranka Rocco |
| contents | Flexibilisierung und Persuasion Goranka Rocco Lengua y Literatura The article illustrates and compares some of the persuasive strategies of the political and entrepreneurial discourse on labour market flexibilization in different contexts: within the political discourse on labour market reforms and on socio-democratic/leftist basic values, and within the entrepreneurial communication and self-presentation (job advertisements, annual relations, personnel manager guides). 2019 artículo científico 1615-3014 https://www.redalyc.org/articulo.oa?id=664573420008 http://dx.doi.org/10.13092/lo.97.5599 de http://www.redalyc.org/revista.oa?id=6645 Linguistik online application/pdf Universität Bern Linguistik online (Suiza) Num.4 Vol.97 |
| format | Artículo científico |
| id | redalyc_664573420008 |
| institution | Redalyc |
| language | de |
| publishDate | 2019 |
| publisher | Universität Bern |
| spellingShingle | Flexibilisierung und Persuasion Goranka Rocco Lengua y Literatura Flexibilisierung und Persuasion Goranka Rocco Lengua y Literatura The article illustrates and compares some of the persuasive strategies of the political and entrepreneurial discourse on labour market flexibilization in different contexts: within the political discourse on labour market reforms and on socio-democratic/leftist basic values, and within the entrepreneurial communication and self-presentation (job advertisements, annual relations, personnel manager guides). 2019 artículo científico 1615-3014 https://www.redalyc.org/articulo.oa?id=664573420008 http://dx.doi.org/10.13092/lo.97.5599 de http://www.redalyc.org/revista.oa?id=6645 Linguistik online application/pdf Universität Bern Linguistik online (Suiza) Num.4 Vol.97 |
| title | Flexibilisierung und Persuasion |
| topic | Lengua y Literatura |
| url | https://www.redalyc.org/articulo.oa?id=664573420008 http://dx.doi.org/10.13092/lo.97.5599 |