Towards a Model of Olympic Social Capital: Theory and Early Evidence

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Autore principale: Nathalie Prüschenk
Natura: Artículo científico
Lingua:en
Pubblicazione: Universität Bern 2020
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author Nathalie Prüschenk
author_facet Nathalie Prüschenk
contents Towards a Model of Olympic Social Capital: Theory and Early Evidence Nathalie Prüschenk Markus Kurscheidt Salud Olympism Olympic Games Social capital Olympic values sport broadcast Regarding sports, it has been argued that social capital is created by value-based cultural practices and social exchanges. However, empirical evidence is scarce and does not capture causal relation- ships. Therefore, the purpose of this article is to develop a causal model of social capital formation within the Olympic movement as an exemplary case of value-based cultural practices in sports. The model focuses on the bridging capital accumulated by Olympic spectators. The main theoreti- cal insight is that the interrelationship among the three Olympic key values of respect, friendship and excellence is perceived and adopted by live spectators via a cyclic process of simultaneous experience resulting in a sustainable episodic memory. In contrast, broadcast spectators develop a dichotomous semantic memory that is negatively influenced by tensions in the socioeconomic environment. The plausibility of the model’s propositions is illustrated by data from a cluster sample (N=1,703) of German broadcast spectators of and visitors to the 2016 Summer Olympics and 2016 Winter Youth Olympic Games. Notably, the Olympic social capital among the live attendees is found to be significantly larger than that among the broadcast spectators, while the evidence concerning the emotional exposure of the live visitors is mixed and warrants further research. 2020 artículo científico 2414-6641 https://www.redalyc.org/articulo.oa?id=677873370004 https://www.redalyc.org/journal/6778/677873370004/ https://www.redalyc.org/journal/6778/677873370004/html/ https://www.redalyc.org/journal/6778/677873370004/677873370004.epub https://www.redalyc.org/journal/6778/677873370004/movil en http://www.redalyc.org/revista.oa?id=6778 Current Issues in Sport Science application/pdf Universität Bern Current Issues in Sport Science (Suiza) Vol.5
format Artículo científico
id redalyc_677873370004
institution Redalyc
language en
publishDate 2020
publisher Universität Bern
spellingShingle Towards a Model of Olympic Social Capital: Theory and Early Evidence
Nathalie Prüschenk
Salud
Olympism
Olympic Games
Social capital
Olympic values
sport broadcast
Towards a Model of Olympic Social Capital: Theory and Early Evidence Nathalie Prüschenk Markus Kurscheidt Salud Olympism Olympic Games Social capital Olympic values sport broadcast Regarding sports, it has been argued that social capital is created by value-based cultural practices and social exchanges. However, empirical evidence is scarce and does not capture causal relation- ships. Therefore, the purpose of this article is to develop a causal model of social capital formation within the Olympic movement as an exemplary case of value-based cultural practices in sports. The model focuses on the bridging capital accumulated by Olympic spectators. The main theoreti- cal insight is that the interrelationship among the three Olympic key values of respect, friendship and excellence is perceived and adopted by live spectators via a cyclic process of simultaneous experience resulting in a sustainable episodic memory. In contrast, broadcast spectators develop a dichotomous semantic memory that is negatively influenced by tensions in the socioeconomic environment. The plausibility of the model’s propositions is illustrated by data from a cluster sample (N=1,703) of German broadcast spectators of and visitors to the 2016 Summer Olympics and 2016 Winter Youth Olympic Games. Notably, the Olympic social capital among the live attendees is found to be significantly larger than that among the broadcast spectators, while the evidence concerning the emotional exposure of the live visitors is mixed and warrants further research. 2020 artículo científico 2414-6641 https://www.redalyc.org/articulo.oa?id=677873370004 https://www.redalyc.org/journal/6778/677873370004/ https://www.redalyc.org/journal/6778/677873370004/html/ https://www.redalyc.org/journal/6778/677873370004/677873370004.epub https://www.redalyc.org/journal/6778/677873370004/movil en http://www.redalyc.org/revista.oa?id=6778 Current Issues in Sport Science application/pdf Universität Bern Current Issues in Sport Science (Suiza) Vol.5
title Towards a Model of Olympic Social Capital: Theory and Early Evidence
topic Salud
Olympism
Olympic Games
Social capital
Olympic values
sport broadcast
url https://www.redalyc.org/articulo.oa?id=677873370004
https://www.redalyc.org/journal/6778/677873370004/
https://www.redalyc.org/journal/6778/677873370004/html/
https://www.redalyc.org/journal/6778/677873370004/677873370004.epub
https://www.redalyc.org/journal/6778/677873370004/movil