DECISIONS ABOUT CREATIVE ADVERTISING STRATEGY: DECISION-MAKING METHODS AND THEIR APPLICABILITY

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Bibliographic Details
Main Author:	Kristina Vasiliauskaite
Format:	Artículo científico
Language:	en
Published:	Vilniaus Universitetas 2005
Subjects:	Economía y Finanzas making decision advertiser
Online Access:	Acceder al recurso
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