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CORPORATE IDENTITY: DEVELOPING MEANS FOR SUSTAINABLE COMPETITIVE ADVANTAGE IN INDIAN CONTEXT TOWARDS MODEL DEVELOPMENT

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Bibliographic Details
Main Author:	Varsha Jain
Format:	Artículo científico
Language:	en
Published:	Vilniaus Universitetas 2016
Subjects:	Economía y Finanzas India Corporate identity digital bonding platform sustainable competitive advantage internal and external stakeholder
Online Access:	Acceder al recurso
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