CUSTOMER-BASED BRAND EQUITY FOR A TOURISM DESTINATION (CBBETD): THE SPECIFIC CASE OF BANDUNG CITY, INDONESIA

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Bibliographic Details
Main Author:	Hartanto Yuwo
Format:	Artículo científico
Language:	en
Published:	Vilniaus Universitetas 2013
Subjects:	Economía y Finanzas brand equity city branding Tourism marketing
Online Access:	Acceder al recurso
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