Bibliometric Analysis and thematic review of studies on child consumption from 1974 to 2019
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Redalyc
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| Format: | Artículo científico |
| Langue: | en |
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Universidad Católica de Colombia
2022
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| _version_ | 1876483073744306176 |
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| author | César Granados-León |
| author_facet | César Granados-León |
| contents | Bibliometric Analysis and thematic review of studies on child consumption from 1974 to 2019 César Granados-León Marithza Sandoval-Escobar Leonardo Ortegón-Cortázar Psicología bibliometric social marketing Child consumption healthy consumption child consumer psychology The role of children as consumers has generated great interest in social marketing, especially in aspects related to food. However, there are fields such as the regulation of advertising, digital behavior, and children's attitudes towards products that until now have not been completely studied. To support future research of the social marketing scientific community about this topic, the present bibliometric study aimed to investigate and describe the lines and areas of inquiry in psychology, behavior and social marketing in relation to child consumption, in order to respond the following research question: what have been the most important publications, authors and trends in research on child consumption in the last 45 years? To this end, 1375 articles from 703 journals were analyzed with the Bibliometrix packages (R Studio), under an exploratory and descriptive methodology, analyzing 2588 author keywords and 1265 additional keywords, with 2597 authors hi the Scopus database. Scientometric indicators show the existence of five thematic groups related to child consumption. It is concluded that scientific production on child consumption should address protection and regulation issues oriented to social responsibility, especially in integrated marketing and advertising communications for food brands, with greater and special care in the digital environment, due to the current immersion of the world's child population and its growing autonomy in the choice of digital content, products, and brands. 2022 artículo científico 0123-9155 https://www.redalyc.org/articulo.oa?id=79872419009 https://www.redalyc.org/journal/798/79872419009/ https://www.redalyc.org/journal/798/79872419009/html/ https://www.redalyc.org/journal/798/79872419009/79872419009.epub https://www.redalyc.org/journal/798/79872419009/movil 10.14718/ACR2022.25.2.8 en http://www.redalyc.org/revista.oa?id=798 Acta Colombiana de Psicología application/pdf Universidad Católica de Colombia Acta Colombiana de Psicología (Colombia) Num.2 Vol.25 |
| format | Artículo científico |
| id | redalyc_79872419009 |
| institution | Redalyc |
| language | en |
| publishDate | 2022 |
| publisher | Universidad Católica de Colombia |
| spellingShingle | Bibliometric Analysis and thematic review of studies on child consumption from 1974 to 2019 César Granados-León Psicología bibliometric social marketing Child consumption healthy consumption child consumer psychology Bibliometric Analysis and thematic review of studies on child consumption from 1974 to 2019 César Granados-León Marithza Sandoval-Escobar Leonardo Ortegón-Cortázar Psicología bibliometric social marketing Child consumption healthy consumption child consumer psychology The role of children as consumers has generated great interest in social marketing, especially in aspects related to food. However, there are fields such as the regulation of advertising, digital behavior, and children's attitudes towards products that until now have not been completely studied. To support future research of the social marketing scientific community about this topic, the present bibliometric study aimed to investigate and describe the lines and areas of inquiry in psychology, behavior and social marketing in relation to child consumption, in order to respond the following research question: what have been the most important publications, authors and trends in research on child consumption in the last 45 years? To this end, 1375 articles from 703 journals were analyzed with the Bibliometrix packages (R Studio), under an exploratory and descriptive methodology, analyzing 2588 author keywords and 1265 additional keywords, with 2597 authors hi the Scopus database. Scientometric indicators show the existence of five thematic groups related to child consumption. It is concluded that scientific production on child consumption should address protection and regulation issues oriented to social responsibility, especially in integrated marketing and advertising communications for food brands, with greater and special care in the digital environment, due to the current immersion of the world's child population and its growing autonomy in the choice of digital content, products, and brands. 2022 artículo científico 0123-9155 https://www.redalyc.org/articulo.oa?id=79872419009 https://www.redalyc.org/journal/798/79872419009/ https://www.redalyc.org/journal/798/79872419009/html/ https://www.redalyc.org/journal/798/79872419009/79872419009.epub https://www.redalyc.org/journal/798/79872419009/movil 10.14718/ACR2022.25.2.8 en http://www.redalyc.org/revista.oa?id=798 Acta Colombiana de Psicología application/pdf Universidad Católica de Colombia Acta Colombiana de Psicología (Colombia) Num.2 Vol.25 |
| title | Bibliometric Analysis and thematic review of studies on child consumption from 1974 to 2019 |
| topic | Psicología bibliometric social marketing Child consumption healthy consumption child consumer psychology |
| url | https://www.redalyc.org/articulo.oa?id=79872419009 https://www.redalyc.org/journal/798/79872419009/ https://www.redalyc.org/journal/798/79872419009/html/ https://www.redalyc.org/journal/798/79872419009/79872419009.epub https://www.redalyc.org/journal/798/79872419009/movil |