Relationship Marketing Strategies: When Buyer and Supplier Follow Different Strategies to Achieve Performance

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Bibliographic Details
Main Author:	Danny Pimentel Claro
Format:	Artículo científico
Language:	en
Published:	Associação Nacional de Pós-Graduação e Pesquisa em Administração 2005
Subjects:	Administración y Contabilidad trust information joint action business networks Relationship marketing strategy
Online Access:	Acceder al recurso 1 Acceder al recurso 2 Acceder al recurso 3 Acceder al recurso 4 Acceder al recurso 5
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