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  • Rebranding Rio: From Marvelous City to the Capital of Entrepreneurship and Innovation
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Rebranding Rio: From Marvelous City to the Capital of Entrepreneurship and Innovation

Fuente: Redalyc
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Bibliographic Details
Main Author: Eduardo Russo de Almeida da Silva
Format: Artículo científico
Language:en
Published: Associação Nacional de Pós-Graduação e Pesquisa em Administração 2025
Subjects:
Administración y Contabilidad
Rio
invest
urban marketing
Destination image
international investments
Online Access:
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Internet

https://www.redalyc.org/articulo.oa?id=84083063008
https://www.redalyc.org/journal/840/84083063008/
https://www.redalyc.org/journal/840/84083063008/html/
https://www.redalyc.org/journal/840/84083063008/84083063008.epub
https://www.redalyc.org/journal/840/84083063008/movil

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