Brand Equity Evolution: a System Dynamics Model

Fuente: Redalyc

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Detalles Bibliográficos
Autor principal:	Edson Crescitelli
Formato:	Artículo científico
Lenguaje:	en
Publicado:	Associação Nacional de Pós-Graduação e Pesquisa em Administração 2009
Materias:	Administración y Contabilidad modeling simulation Brand equity system dynamics
Acceso en línea:	Acceder al recurso
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!

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