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Development-based Trust: Proposing and Validating a New Trust Measurement Model for Buyer-Seller Relationships

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Bibliographic Details
Main Author:	José Mauro da Costa Hernandez
Format:	Artículo científico
Language:	en
Published:	Associação Nacional de Pós-Graduação e Pesquisa em Administração 2010
Subjects:	Administración y Contabilidad trust Marketing scale development channel relationships relationship marketing
Online Access:	Acceder al recurso
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