"Why caipirinha?"- the online via chat laddering technique CAN answer

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Bibliographic Details
Main Author:	Bruno Bordeaux-Rego
Format:	Artículo científico
Language:	en
Published:	Associação Nacional de Pós-Graduação e Pesquisa em Administração 2011
Subjects:	Administración y Contabilidad addering technique Qualitative research online via chat interviewing consumption experience of caipirinha
Online Access:	Acceder al recurso
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